Subjects
53 Ciencias económicas
5311 Organización y dirección de empresas
531106 Estudios de mercado
P2P Car Sharing: barreras para su adopción y posible soluciones
Abstract
En este trabajo se hace un estudio acerca de la movilidad en España así como de barreras percibidas por las partes involucradas en el P2P car sharing y una investigación acerca de las mejores prácticas de las tres compañías de car sharing que operan a nivel nacional. Gracias a este estudio podemos ver qué características debe tener una compañía en este sector para tener éxito, así como posibles márgenes de mejora de las compañías estudiadas.
In this work, it is carried out a study about mobility in Spain as well as the barriers perceived by the parties involved in P2P car sharing and an investigation about the best practices of the three car sharing companies that operate nationwide. Thanks to this study we can see what characteristics a company in this sector must have to be successful, as well as possible margins for improvement of the companies studied.
In this work, it is carried out a study about mobility in Spain as well as the barriers perceived by the parties involved in P2P car sharing and an investigation about the best practices of the three car sharing companies that operate nationwide. Thanks to this study we can see what characteristics a company in this sector must have to be successful, as well as possible margins for improvement of the companies studied.
Información detallada
Materias, derechos, colecciones e identificadores
Keywords
K2N, Coche compartido Alquiler entre particulares Barreras de adopción Posibles soluciones para su adopción, Car sharing Peer to peer car sharing Adoption barriers Posible solutions for its adoption
URI / Handle
http://hdl.handle.net/11531/36989Rights
Attribution-NonCommercial-NoDerivs 3.0 United States