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Título : Analysis of implementation intentions in healthy eating
Autor : Vilá Trepat, Irene
Fecha de publicación :  4
Resumen : This is a summary of the author s PhD Thesis. The aim of this research is to promote healthy eating behaviours through the understanding of the consumer behaviour mechanisms underlying in healthy-eating diets. The study of the promotion of healthy eating habits is included in the social marketing domain and it seeks business, academic and social benefits.
This is a summary of the author s PhD Thesis. The aim of this research is to promote healthy eating behaviours through the understanding of the consumer behaviour mechanisms underlying in healthy-eating diets. The study of the promotion of healthy eating habits is included in the social marketing domain and it seeks business, academic and social benefits.
Descripción : Artículos en revistas
URI : http://hdl.handle.net/11531/12072
ISSN : 1865-1992
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