Genealogies of consumers resistance
Resumen
This paper examines the subjectification process in the sustainable consumers resistance movement. By applying the Foucault s genealogical method we aim to unveil the discursive roots and anchors of the sustainable subject and how such subject is opposed to the consumerist subject. This paper examines the subjectification process in the sustainable consumers resistance movement. By applying the Foucault s genealogical method we aim to unveil the discursive roots and anchors of the sustainable subject and how such subject is opposed to the consumerist subject.
Genealogies of consumers resistance
Palabras Clave
genealogies, sustainable consumption, subjectificationgenealogies, sustainable consumption, subjectification