Grado en Administración y Dirección de Empresas Mención Internacional (E-4): Envíos recientes
Mostrando ítems 401-420 de 1980
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Estrategias actuales de integración de NFT : un esbozo de sus futuros campos de aplicación
(2022)La tecnología Blockchain aporta muchos beneficios a las NFT que se apoyan en ella. Los NFT son una tecnología que permite adjuntar cualquier digital no fungible a la cadena de bloques de forma duradera e inalterable y ... -
How do Instagram influencers impact consumer attitude and purchase behaviour of young women?
(2022)With the introduction of Web 2.0, social media has become an important marketing medium, enabling a new way for communicating and sharing information through e-WOM and User- Generated Content. Brands have begun to realize ... -
From Hard to Soft HRM : The case of Mercadona
(2022)This article investigates the different work ethics that create unique work and off-work experiences in a company like Mercadona, the leading supermarket chain in Spain. The interest in Mercadona’s example derives from the ... -
The role of Environmental, Social and Corporate Governance criteria: A case study of the 2010 Mexican Gulf oil spill
(2022)As years have passed, is clear how society has been evolving. The discovery of new technologies in many different industries has helped them evolve and become more important. Many of these industries, because of its expansion ... -
Can active management improve its performance given the increase in flows into passive management?
(2022)While the debate between active and passive management has been raging for years, this study attempts to analyse whether the increase in flows into passive management has implications for capital markets, and if so, whether ... -
An inquiry into the evolution of Spanish Mercantile Law and its concept throughout history
(2022)Mercantile Law, its concept and its sources have evolved throughout history. This paper will try to establish a relationship between the socio-political, economic and ideological changes and the changes in the concept ... -
Relación existente entre el grado de inversión en marketing digital y el rendimiento económico de las empresas del sector textil deportivo
(2022)La digitalización es un reto evidente para las empresas. Al igual que otros sectores, la industria de la ropa deportiva tiene que hacer frente a estas innovaciones. Los consumidores de hoy en día pasan cada vez más tiempo ... -
How has liquidity contributed to a post pandemic wave of M&A activity?
(2022)The main objective of this research paper is to establish a relationship between market liquidity and the volume of M&A transactions. To this end, a review of the existing literature on the subject, and the relationship ... -
El futuro de la tradición : desarrollar la experiencia del cliente para las nuevas generaciones Y, Z en la industria de la moda de lujo en un mundo digital
(2022)A medida que el sector de la moda de lujo sigue evolucionando y creciendo, hay una nueva generación de consumidores que llega con nuevas expectativas y exigencias que obligan a las marcas a cuestionar sus iniciativas, para ... -
How does workplace bulling affect the employee and the organisation?
(2022)The purpose of this paper, given the importance of the employee well-being, and job performance and satisfaction, is to study the relationship of affective reactions in situations of workplace bullying. It aims to answer ... -
Tools to detect overheating in the spanish residential housing market: a regional analysis
(2023)Un estudio sobre los factores clave que podrían y deberían tenerse en cuenta a la hora de juzgar la probabilidad y la posibilidad de una crisis inmobiliaria. El ámbito de aplicación considera las economías de la UE para ... -
El turismo en Andalucía : factores de desarrollo de la actividad turística
(2022)La actividad turística es una gran fuente de ingresos y, de hecho, la economía española está muy vinculada a este sector. Por ello, las distintas regiones buscan destacar por sus ventajas competitivas, incluyendo todos ... -
Do Robo-Advisors outperform Human Financial Advisors?
(2022)This dissertation investigates whether robo-advisors outperformed asset managers. The aim of this work is to study the theories and methods used by both and to compare their performances in order to find out whether ... -
How Customer Decision Journey through Customer Experience affects supermarket consumption
(2022)The main objective of this paper is to investigate the influence of in-store supermarket purchase experiments concerning customer decision journeys through customer experience. To better understand consumers' interaction ... -
La España Vaciada : ¿es posible revertir el problema demográfico y económico?
(2022)La migración del campo a la ciudad es un fenómeno global impulsado por las economías de aglomeración (Thünen, V. J., & Suntum, V. U., 2009). Las ciudades se han convertido en un centro de oportunidades tanto para el empleo ...